Many brands set sales records in Hainan
发布时间:2021-08-18 | 发布者： 东东工作室 | 浏览次数： 次据海南在线及三沙卫视报道，6月4日，海南省商务厅在媒体通气会上透露，雅诗兰黛、卡地亚、宝格丽、蒂芙尼等20多个品牌设于海南的离岛免税店，取得了品牌各自旅游零售单店销售额全球第一名。
《穆迪达维特免税报告》最近已与海南省国际经济发展局确认了该消息。如此佳绩突显了海南离岛免税业过去辉煌的一年，以及去年7 月 1 日推出的免税利好政策所带来了积极影响。
位于海棠湾的三亚国际免税城
据媒体报道，自2020年6月1日至2021年5月31日，海南自由贸易港建设总体方案发布一周年以来，全岛免税店共销售免税品455亿元，同比增长236%；免税购物人次达877万，同比增长144%；免税购物件数4700万件，同比增长152%。
这期间，离岛免税经营主体由2家增加到6家，免税店增加到了10家。免税店经营面积从7000平方米扩增至21万平方米 （待2022年6月，中免旗下占地28万平米的海口国际免税城开业，全身免税经营面积将超过50万平方米)。免税店内出售的国际品牌数量从不到100个，发展到650个。
此外，海南的免税市场不再只是美妆和香水产品的天下，多项利好措施的出台为市场带来了更为多样化的类别组成。香化“一枝独秀”的格局正在改变，首饰、手表、箱包、服装，以及手机、酒水等新品类都大放异彩，形成了“百花齐放”的场景。
去年7月，葡萄酒和烈酒均被列入离岛免税品类。图为消费者在新开张的海控全球精品（海口）免税城品尝购买酒类产品
这些数字均表明，海南非常有望打破在 2020 年创下的 50 亿美元全年免税销售额记录。
Hainan is top duty free location for many international brands, on track to break annual sales record
On 4 June, the Hainan Provincial Department of Commerce revealed at a press briefing that more than 20 brands, including Estée Lauder, Cartier, Bulgari and Tiffany, had posted global record-setting travel retail single-store sales in their Hainan offshore duty free shops over the past year, according to report by local media Hainan.net and Sansha Satellite TV.
Then umbers, since confirmed by The Moodie Davitt Report with the Hainan Provincial Bureau of International Economic Development (Hainan IEDB), underline the stellar year that Hainan’s offshore dutyfree business has enjoyed – and the impact of the enhanced shopping policy introduced on 1 July, 2020.
The titles reported that from 1 June, 2020 to 31 May, 2021 – i.e. in the 12 months since the release of the overall plan for the construction of Hainan Free Trade Port, duty free shops across the island sold a total of CNY45.5 billion (US$7.12 billion) in duty free goods, marking a year-on-year increase of +236%.
A total of 8.77 million duty free transactions were made, a year-on-year increase of 144%; while 47 million duty free items were purchased in total, a +152% increase.
The number of offshore duty free business entities (i.e. licence holders) grew from two to six in the period, while the number of duty free shops rose to ten.
The duty free retail operating area increased by 7,000sq m to 210,000sq m (the number will exceed 500,000sq m when the new Haikou International Duty Free City—owned by CDFG—opens in June 2022), and the number of international brands represented has grown from less than 100 to 650.
In addition, the duty free market is no longer heavily dominated by beauty and fragrance products, the Department said. Thanks to the enhanced duty free shopping policies, the sector features a wide variety of offerings, ranging from jewellery, watches and luggage to apparel, electronic products and other commodities (including new categories such as cellphones and wines & spirits).
The numbers suggest that Hainan is poised to smash its previous annual duty free sales record of US$5 billion, set in 2020.
原标题：众多国际品牌在海南创下旅游零售佳绩 | Many brands set sales records in Hainan